MYLIFEOFKAI
“Marketer | Thought Leader | Culturalist”
KAI DEVERAUX LAWSON
Kai Deveraux Lawson is a cultural force operating at the intersection of influence, intuition, and storytelling. With more than a decade of developing and executing creative for some of the industry’s most recognized agencies and brands, Kai has built a reputation for translating lived experience and cultural nuance into work that is resonant and rooted in truth.
Her career reflects a rare blend of operational clarity and creative vision. Kai is known for her ability to see patterns others miss, ask the questions that unlock new insight, and guide teams toward work that honors both the craft and the communities it touches. Her voice has become a trusted compass for executives and creatives navigating an industry in constant reinvention.
In 2024, Kai co-founded Valerie, a creative agency shaping how brands engage with culture through strategy, storytelling, and immersive experiences. As CEO, she leads engagements across sports, arts, and community-centered initiatives, building moments and movements that live far beyond a campaign.
A respected leader with an instinct for future-facing ideas, Kai continues to set the tone for what modern creativity can look like when it is grounded in humanity, executed with intention, and built to shift the conversation.
6 Black executives sound off on the obstacles and opportunities ahead
Feature Interview - South Africa's INX PRIME- LIFESTYLE TELEVISION
Panelist- Equipping Adland Ecosystems For Radical Accountability + Action
Panelist- Women of Color Shaping Culture, Commerce & Equality Moonshot
Keynote- Marketing’s Role in Shaping the Future
What Do You Wear To A Virtual Homecoming? 5 HBCU Alums Share Their Fits
Panelist- Never Let a Crisis Go to Waste: How 2020 Forced Industry Culture to Change
Live Podcast- Exploring Advertising's Partnership with Hip Hop
Acceptance Speech- New York Moves Magazine’s Diversity Awards
Panel Moderator- HEAVY IS THE CROWN: THE STATE OF WOMEN OF COLOR IN THE WORKPLACE
Panel Moderator- It’s Funny How: Comedy in Adland is Gendered and What To Do About It